Where is the “popcorn” theatre?

There are a basically two kinds of movies: there’s serious film, and there’s the popcorn movie. Serious films get critical acclaim, film festival attention, award nominations, and are beloved by film buffs. People who aren’t film buffs tend to think that they should see those movies, but don’t as often as they think they should. Popcorn movies don’t get the same kind of attention; the don’t become critical darlings, they are rarely featured at film festivals, and when awards season rolls around, they might be a special effects nomination, but they are seldom up for consideration in any of the “serious categories.” And while they are often disdained by film buffs, the general public is more likely to see these types of movies, and happily pay the ticket price to see the movie, sometimes more than once.

In Canadian theatre we have something similar: we have serious plays; important plays that are produced by most of the mid to large theatre companies (Theatre Passe Muraille, Factory Theatre, Tarragon Theatre, etc). These are plays that have important things to say, and people who go to see those plays are people who describe themselves as theatre goers. These are plays that people who aren’t regular theatre goers might feel like they should go to see, but they don’t for a lot of reasons: maybe they are afraid they are going to be preached at, or its too heavy, or just too expensive to risk going to something they aren’t even sure that they will like. So they just don’t.

What we don’t have at that level is popcorn theatre. Something fun, something in a particular genre, that doesn’t wear its message on its sleeve and doesn’t scream this is important theatre. The kind of thing that draws in those audiences that aren’t regular theatre goers, and gives them a good night out. It might make them think, but it won’t hit them over the head. They came to the theatre to be entertained, and they were.

In Toronto, Mirvish Productions fills that role, presenting musicals and plays that appeal to the masses. But those are expensive tickets, and a lot of people can only afford to go to the one show that really appeals to them, and even then maybe only once every couple of years (perhaps the fact that those are the plays that the mass audience is most likely to see gives rise to the opinion that theatre is an expensive prospect, but that’s a thought for another time).

There are some smaller theatre companies that do this kind of work: present shows that appeal to a mass audience, but they don’t have the budget that those mid to large theatre’s do to be able to advertise and get noticed by a larger audience. 

Once could also argue that there’s plenty of popcorn theatre available at fringe festivals, where the lottery system allows voices that might not be heard at one of the established theatres to be seen.

But outside of Mirvish (and perhaps you could say that the Stratford Festival offers some popcorn theatre in its season as well), there aren’t a lot of opportunities for an audience to see these kinds of plays. 

In the UK and the US, there’s more variety in the types of theatre that’s on offer. The Broadway and the West End scenes offer the kind of popcorn theatre I’m talking about, as well as more serious fare. There’s high art, and low art, and everything in between.

I think there are a few reasons why the more “frivolous” popcorn plays are rare in the Canadian theatre scene:

  • The number of stages. In the US and the UK there are more stages, allowing for more types of plays on those stages. In Canada, there are a comparatively limited number of stages on which to present plays.
  • Grant centric funding. In the UK and the US there is a combination of not-for-profit, grant funded theatres, as well as for-profit theatres. In Canada, there are very few theatres that surivive without grants, and a grant funded theatre tends to produce theatre to fit within what the granting bodies (or at least the adjudicators) want to see. 
  • There may also be a certain amount of preciousness in the theatre. Oh sure, that’s fine for movies, but the theatre is above all that.

I’m not saying that we need to get rid of theatre that says something in favour of empty tripe. Just that we should have more of a balance. We can’t keep complaining that our audiences are disappearing, and yet keep producing plays that the masses don’t want to see. There should be room for serious plays, and raucous comedies, and weird genre plays in a season.

So how do we get there? We can’t magically increase the number of stages that we have. Unless some new form of funding magically opens up that allows more theatre companies to open theatre spaces, the number of stages isn’t going to greatly increase any time soon. Which means that a change needs to happen some place else. It means that companies would need to seek out plays that might seem more frivolous. If granting bodies discourage popcorn theatre, then IMO that needs to change.

Ultimately, for a healthy theatrical future we need theatre that appeals to different audiences: the frivolous and the serious.

I started thinking about this in the midst of the SAG-AFTRA/WGA strikes, when my girlfriend Melanie asked me if I thought that if AI started being used to crank out empty scripts, and doing so caused a dwindling of the attention movies and TV receive, would theatre see a resurgence? And I have been thinking of that since. I think the answer is yes, but not in its current form. Not until theatre gives audiences both the popcorn and the serious. Both, just like the movies.

I struggled to call myself an artist for a long time, and even now I still have to work at it

Identity is a strange thing. For many years in my life, although I was a writer in my spare time and a performer whenever I could find a project, whenever someone would ask what I did, I would describe my day job. Because I felt that since I didn’t wrote or perform full time, that I could not use those titles to describe myself. That I wasn’t enough of an artist to describe myself as one. I no longer feel that way, but getting here was a long journey.

I still feel like an imposter, though. While I write and perform as much as I can, I don’t perform as often as I would like. I have been at the mercy of Fringe lotteries for a long time, which does limit how often I can perform, since those lotteries have seldom been in my favour. So while I have plays that have been written, it’s rare that they get performed. There are grants that I can apply for, but there are certain grants that I feel guilty applying for because I feel like those grants should go to people who need them for subsistence. Writing grants especially. But I do feel like grants are necessary to be taken seriously. But I come back to feeling guilty about taking a grant.

So I wonder if it is possible to be taken seriously as a theatre artist in Canada while working a day job. Is it possible to be taken seriously as a theatre artist without grants?

I guess the real issue is that I am coming to a point when I want to be creating more. It’s an unreliable way to perform, and I am getting too old to wait for the opportunity to put my work out. As the saying goes, I don’t want to leave my music unsung, my stories untold.

I need to find ways to make it happen, to put my work on stage. And I need to find ways to make that happen as much as often as I can. And I need to find ways to do that. I need to figure out if my assumptions about grants have been wrong. Or are there other ways to fund the art?

And I need to figure it out. I have so much to share.

Macbeth: the pro wrestling pay per view match

Quite a few years ago, I went through a phase where I was really into pro wrestling. I was fascinated by the audience manipulation, the spectacle, the way a show seemed like random matches, but somehow managed to culminate in something that tied it all together. And let’s face it, while wrestling had long since given up  pretending it was real,  you had to admit that there was some real athleticism there! I wasn’t obsessed, but for a while I watched a lot of it. 

At the around the same time, I was working on a production of Macbeth, and it was maybe my 3rd time doing that particular Shakespeare play, and that gave me a lot of familiarity with the text, and it was in the after one performance, that I suddenly made a connection. What if you staged Macbeth as a wrestling pay-per-view?

And the more I thought about it, the more it worked.

Because in a wrestling event, you have this format, where someone gets up and monologues, and then someone else comes in and they might say something in response, and then they fight. And surprisingly, that works really well with the text of Macbeth.

I mean, you have this section near the end:


MACBETH
They have tied me to a stake; I cannot fly,
But, bear-like, I must fight the course. What’s he
That was not born of woman? Such a one
Am I to fear, or none.

Enter YOUNG SIWARD

YOUNG SIWARD
What is thy name?

MACBETH
Thou’lt be afraid to hear it.

YOUNG SIWARD
No; though thou call’st thyself a hotter name
Than any is in hell.

MACBETH
My name’s Macbeth.

YOUNG SIWARD
The devil himself could not pronounce a title
More hateful to mine ear.

MACBETH
No, nor more fearful.

YOUNG SIWARD
Thou liest, abhorred tyrant; with my sword
I’ll prove the lie thou speak’st.

Now take whatever image you have of a Shakespeare staging that you have in your mind and toss it away. And replace it with a wrestling ring, lights, pyrotechnics, and guitar driven music, and two guys with microphones. Macbeth is in the ring. The audience is booing him. Young Siward enters (with theme music and pyrotechnics) but he stays near the entrance, at the top of the ramp down to the ring. They have their back and forth, and at the end with his with my sword I’ll prove the lie thou speak’st he runs down the ramp, launches himself into the ring and fights with Macbeth, who defeats him handily, and awaits the next match.

This was the first moment where the wrestling idea occurred to me. But it worked with many other moments, both later (like the final face off between Macbeth and Macduff) or earlier (the Lady Macduff/Murderers scene). And in true wrestling pay-per-view traditon, some scenes would take place backstage, projected onto the jumbotron, with the crowd cheering or booing. It wasn’t hight art, and it was kinda dumb, but it was fun to consider this strange staging.

I was reminded of this old idea hearing about the Pro Wrestlng Rock Musical The Last Match. It turned out, I wasn’t the only one who had considered the merging of theatre and wrestling.

Of course, my idea couldn’t be done. Not really. Its too expensive, with the lights and pyro, and music and ring and arena. And while it is a fun “thought production” its not one that I am really jazzed about  pursuing. But I was really thrilled by the idea of taking Shakespeare out of the theatre, and making it an immersive experience. 

The real immersive Shakespeare experience that I have been mulling over for a few years? I’ll keep that one to myself for now, because that one I really want to make happen.

I Found Religion at The Church of the Immaculate Hamburger

I have always been a hamburger guy. I love a good hamburger. I really love a great hamburger. The problem is that there are so few great hamburger spots in the world. But when you find a really great burger, its a wonderful thing – while you’re eating it. And then when you’re done, you realize that every burger you have for the rest of your life will be measured against that burger. And you’ll be chasing that burger for the rest of your life. That burger, will become The Immaculate Hamburger, and finding its equal will be something you pursue with a religious fervour. 

Because the tragedy of discovering the Immaculate Hamburger is if there’s no way to get that hamburger in your home city.

I found my Immaculate Hamburger in New York City. There was a chain that I’d heard about, and had been told that since I was a “burger guy” I would absolutely have to try a burger there. And so, when I went to New York, I went looking for it.  I went to the first location I could find. The burger was everything I had wanted it to be. Because a burger needs to be balanced. The bun should be soft (maybe a light toasting), the patty has to be cooked right, and just the right amount of (please forgive the use of the word) moistness. A dry hamburger patty is the worst crime a burger joint can commit. You know, aside from food poisoning. So I guess I’ll amend that: its the second worst crime a burger joint can commit. The toppings need to be in balance too, but you don’t need to many of them. Some places will put so many things on a burger that it doesn’t even feel like a hamburger any more. All you really need is some crisp lettuce, a slice of tomato, and one perfectly melted slice of cheese, and a sauce, either something generic like mayo, or something house made. The burger I had that day was exactly what I wanted. No. It was what I needed. That burger took me to church, and I became a convert right then and there. 

And from that time onwards, I wanted to go back to church. But since that chain doesn’t exist in Toronto, I had to try other options. And there were some decent burgers. But none of them were my Immaculate Hamburger. Don’t get me wrong, there were some really good burgers, but none of them were THE BURGER. But what’s worse, is that as a person who loves burgers, there were so many mediocre burgers, and wile they might have been acceptable previously, I’d found religion so a mediocre burger was no longer something I would put up with. So most of the big chain burgers were out. So I tried burger after burger after burger. I’ve found some that are close, but never the equal of my Immaculate Hamburger. 

And so, still I worship at the Church of the Immaculate Hamburger, still seeking, still wanting, still waiting until I can have it once again.

I started out wanting to podcast because I liked the idea of podcasting

I currently have two podcasts, one weekly podcast about Canadian theatre (Stageworthy) and one  for introverts called The Introvert’s Guide To… which  I co-created and co-host, that comes out every  two weeks.

I remember the first time I heard about podcasting: I read about Adam Curry and podcasting, and was really excited about the idea of how it was suddenly possible to host an internet radio show, without a studio or the need to have a broadcast license. I listened to some early podcasts, even before Apple had introduced podcasts on iTunes. I even tried it out a bit, but this was long before there were the kind of services that’s exist now. I learned to create my own RSS feed to deliver the podcast (which thankfully, I don’t have to do anymore), but that was a lot of work, and I gave that initial project up, becasue I didn’t yet have a real idea of what I wanted to do with a podcast.

Years later, I was an avid listener of podcasts, and was listening to the American Theatre Wing’s Downstage Center podcast, hosted at the time by ATW Director, Howard Sherman. On one episode, the guest was Stephen Ouimette who was in New York performing performing a show, and I  realized that this was the first time I had heard a Canadian on the podcast. Were there any Canadian theatre podcasts? I looked around and at that time I couldn’t find any, so I started thinking about how I might create one of my own. 

I also thought it was a great way to challenge my introverted self and to force myself to talk to new people each week (I was right, BTW).

My first theatre podcast, called Offstage, ran for a couple of years, but I was recording episodes and releasing them the same week I recorded, and that was an exhausting schedule and became too much to sustain.

A few years later, missing the podcast, and after figuring out how to make doing a weekly podcast easier to manage (record a bunch of episodes in advance and bank episodes) I started Stageworthy, which is now 7 years old, and a couple of years after that, came The Introvert’s Guide To…which I created with my friend Jess Gorman.

One of the things I’ve learned over the years of podcasting, is to be a bit more relaxed. I used to worry a lot about not having an interview ready to go every week with Stageworthy. Its a lot of pressure to do a weekly podcast for seven years, and in the past when I have started to run out the bank of episodes I’ve recorded, I would get a little anxious. That anxiety came from the self-imposed need to produce the podcast every week, and not from any other obligation. But the only obligations that exist are to myself and to the guest, and of course the audience to whom I commit to provide episodes. But there’s no financial obligation. I don’t make anything from either podcast, but it does cost money to put them out, from hosting to website costs, to editing, and other promotional tools. So, i do both podcasts for the love of it, and not for any other reason.

But what is it that I like about podcasting? Its some of what I initially thought about podcasting: how it doesn’t take an elaborate setup, or equipment. But also, how easy and inexpensive it is. Now, there can be costs. While there are free tools to get started (like places to host the audio files), with 350+ episodes of Stageworthy, I have long exceeded the threshold for free. But compared to radio, the overhead is low. And I like how its a great way to connect with people. I have had people as guests on Stageworthy who have become friends. And I didn’t know Jess very well before we started co-hosting together, but can now count her as a good friend. But most of all, what I like best, is that with both podcasts, I contribute to a community, that in some way, I’m doing some good for those  communities. And what could be better than that?